Our Brand

Our brand focuses on the expereince of customer and what the customer’s ideal place to shop at is. Want a custom plushie that matches you and your partner? We can do it. You want a business that donates to charity? You’ve found it. Do you want to learn to crochet yourself? We’ve even got workshops! You want a small owned business who fairly charges, therefore being more financially accessible? We’re here. And we’ll continue to be here and take any feedback out customers provide.

About Anaya Thamar

Anaya Thamar Easter is an awe-inspiring 16-year-old entrepreneur who epitomises the power of determination and hard work. With an unrelenting drive to turn her dreams into reality, Anaya has honed her skills in web development and crochet. To start out, she used to have to approach people, asking to build their websites for experience to one day build her own (this site!), while also using her artistic talents to craft gift plushies, thereby gaining much-needed exposure and experience. Anaya’s unwavering compassion and empathetic approach to business prioritize ethical practices, committed to donating 5% of our plushie profits to support children in need, while also hosting plushie giveaways for underprivileged youth, proving that success and empathy can coexist.

Our quarterly plushie profit undergoes a rigorous calculation process to determine the exact percentage to donate every 3 months, which is set at 5% after all business costs have been accounted for. Our designated beneficiary is the Hope Children's Home, and we ensure prompt posting of all cost, profit, and donation details on our Instagram and Facebook accounts within 48 hours of every donation.

Hope Children's Home, founded in 1968 by Dr. Mike Higgins in Tampa, Florida, cares for children who have faced neglect, abuse, or abandonment. The organization operates without state or federal funding, relying entirely on donations from churches, private individuals, businesses, and charitable groups. It aims to provide a loving family environment, meet the physical needs of children,

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